Tom Long announced his retirement as the CEO of Miller Coors Brewing Company in June 2015. He was President and Chief Executive Officer of Miller Brewing Company beginning August 1, 2006. Tom then took over as President and COO of the newly formed joint venture between SABMiller and Molson Coors, Miller Coors. He had this position from July 1, 2008 to June 1, 2011.
Brother Long served as Chief Marketing Officer of Miller Brewing Co. since July 2005 and also served as its Executive Vice President. Prior to that, Mr. Long served as President of Northwest Europe Division of Coca-Cola Company since 2003. From 2000 to 2003, Mr. Long served as President of Coca-Cola Great Britain & Ireland Division. He joined Coca-Cola Company in 1988 following stints in brand management and advertising. He began at Coca-Cola’s Atlanta, Georgia headquarters as manager of market planning; and after five years serving in various management positions, he was appointed vice president – 7-Eleven Account Team Worldwide in 1993; and vice president – Wal-Mart Global Account in 1995.
During his tenure at Coca-Cola, Brother Long also served as Vice President of National Sales. From 1997-1998, he served as vice president, director of Marketing Research & Trends and subsequently, Vice President and Director of Strategic Marketing, responsible for the Global Brand Strategy of Coca-Cola, diet Coke, Coke Light, Sprite, Fanta and new brands. He has worked in more than 60 countries in his career.